Information
Last Updated: 9.11.19
Contact: [email protected]
- Meta descriptions show up on search engines to describe the page listing being shown (basically telling the user in 160 characters what they will find on that page).
- Each description should be appealing and interesting to readers, otherwise even a highly ranked page won’t perform well.
- Example of how a meta description looks on the search engines below:
- Basically, the meta description should describe the content you have written in an informative and concise manner.
Title Tags:
Incorporate the Primary and Secondary keywords into the title tag. Also ensure the brand name goes last separated with a Pipe |. Keep it to 60 characters max.
The following are some suggested Title Element formats you may wish to consider:
- Primary Keyword – Secondary Keyword | Brand Name
- For Example: Automation Tools – RPA Software | UiPath
- Primary Keyword – Click-through Optimization Phrase | Brand Name
- For Example: Enterprise RPA Platform – Path to AI | UiPath
Meta Description:
The meta description should be directly relevant to the page it describes and unique from the descriptions for other pages, as well as being readable and compelling, and also naturally using the most relevant keywords.
We are a niche and young market which is growing super-fast, we want to make sure that we offer enough information that our users feel comfortable going to our site, and get them excited to take action or help in some way.
The meta description length should be 160 characters max
Here’s an example of our current revised Meta description: “Discover how UiPath certified technology partners expand your RPA and AI projects, with both core and emerging technologies”
Save the meta description and title tag in the appropriate column directly on the excel sheet in Column C.
- Save the article as meta descriptions – UiPath.
- Please put UiPath in the email subject line.
Meta Description: Publishers in the STM field must protect against the loss of intellectual property. Blockchain technology, though new, offers promise in this effort.
http://www.centralroof.com, Garden Grove
Meta Description: Central Roofing Company helps commercial property owners get their roofing needs addressed in the Garden Grove area of California. Get roof installation, repair or anything else you need for commercial roofing.
http://www.wordstream.com, WordStream
Meta Description: WordStream provides Internet marketing software and tools which are designed to make your search marketing campaigns more organized and more profitable.